Market Research Saudi is a B2B strategic marketing consulting firm experienced in providing advisory services for Fortune500 companies, Arab conglomerates, and government agencies.
Presented by YCP Solidiance, we have broad expertises in various industries, including construction, agricultural, automotive, manufacturing healthcare, food & beverages across the Kingdom. Multinational clients recognize our deep knowledge of the Saudi market and findings provided based on our hands-on approach.
Our team at Market Research Saudi consists of experienced local and international consultants of YCP Solidiance with rooted experience in Saudi and the Middle East region. Our consultants are precise, culturally savvy, fluent in local or Arabic language, and skillful in analyzing market data from different sources, including customers, suppliers, distributors, partners, government officials, industry associations, and competitors.
YCP Solidiance's team holds high transparency to bring unbiased analysis and make our clients satisfied. Therefore, whe have a high client repeat rate at more than 90%, well above the industry average.
We are well aware that each company has unique needs and capabilities. Hence, we don't force-fit our findings into frameworks or strategy templates that were designed to fit the needs of other companies. We approach every assignment with a fresh mindset and an approach tailored to each client's specific situation.
We are fully responsible for our engagements. In order to guarantee deadlines, quality, and confidentiality, we never outsource our work. Our team is comprised of in-house, full-time Middle East consultants and executives with language fluency, cultural skills, and the broad industry knowledge required to provide consistently excellent engagements.
Damien is our CEO & Managing Partner at YCP Solidiance with experience working on hundreds of growth strategy engagements to support Fortune 500 firms and Middle Eastern conglomerates. He has advised various clients, including Saudi Authority for Accredited Valuers (TAQEEM), Al Jazirah, Al Sulaiman Group, and many more. His thought leadership has been featured on local, regional, and global media: AFP, Business Insider, BBC, Bloomberg, CNN, CNBC, New York Times, Wall Street Journal, and many more. He holds a Bachelor’s Degree in Business from the Victoria University, an MBA from the Chicago Booth School of Business, as well as a Master’s degree from Harvard University.
With more than 13 years of experience in strategy consulting, Erika works as YCP Solidiance's Partner who manages company's client relationships in the EMEA Region. She has broad experience working with the leading corporations, government agencies and foundations across the regions. She has also led several projects herself in the UAE, KSA, Indonesia, Japan, Iran, Oman, Jordan, and Algeria for Fortune 500 firms in the agricultural, construction, machinery, automotive, lubricants, utilities, and greentech sectors. Prior to joining Solidiance, Erika was a Senior Advisor and Collaborative Innovations Manager across 10+ sectors in the Arab World. She holds degrees from McGill University and the University of Cambridge, and graduated with honors from Stanford’s Graduate School of Business.
Nabil is our Director who has played decisive roles in driving projects on the ground across the Middle East markets, including Saudi Arabia, UAE, Qatar, Algeria, and many more. Nabil is experienced in market landscape analysis for market growth strategies and has conducted different projects across the logistics space. Nabil also specializes in financial modeling and due diligence, corporate valuations, as well as M&A support for our top tier clients. He obtained his Bachelor’s degree in Business Administration at the American University of Beirut. He speaks fluent English, Arabic, and French.
Rida is our Director who works across the Middle East. He specializes in Market Growth Studies, Market entry, and Quantitative Studies with experience leading various projects across the GCC, North Africa, as well as Asia. Rida holds a Master of Science in Quantitative Economics and Finance from the University of Lyon in France. He also obtained a Bachelor’s degree in Economics and Management from the University of Virginia. Rida can support clients in three languages such as English, French, and Arabic.